Shaped by logic. Driven by rhythm. Expressed in motion.

As a motion designer, my philosophy is that every visual story exists for a reason, whether it’s to inform, sell to, or move people.
I am fascinated by the future of design, specifically how generative AI will reshape our creative workspace, for better or worse. When I'm not touching keyframes or researching AI, you'll probably find me lifting weights, playing instruments, or watching anime.

Lyon Liu - Motion Design Portfolio Cover

PAST, PRESENT, FUTURE

My Story — alongside some picks

Early Roots in Drawing

My interest in design originated very early from a deep love for traditional sketching. As a kid, I spent countless hours sketching anime characters.

Childhood sketches and artistic exploration

Academic Foundations

Driven by this artistic passion, I chose to study Communication & Multimedia Design (CMD) at Hanze University of Applied Sciences. While the program taught me valuable design, marketing and business fundamentals, I often found standard school projects too restrictive for the creative expression I was craving.

Studying Communication & Multimedia Design at Hanzehogeschool

The Spark of Motion

But during my third year, everything clicked. Enrolling in a film and movie-making minor exposed me to keyframes and visual pacing. Discovering how movement transforms a static composition, I instantly found my true calling in motion design.

Discovering video keyframes and motion tools

The Sonic & Visual Horizon

Currently, i run my own creative studio, exploring motion design, stortytelling, marketing and AI. My next creative milestone is to bring my musical background into my professional craft by diving deeper into sound design.

Present portfolio projects, instruments and technical direction

TECHNICAL TOOLKIT

Software & engines

Motion & Compositing

Adobe After Effects, Premiere Pro, LottieFiles, Rubberhose

Design & Typography

Figma, Adobe Illustrator, Photoshop, Indesign

AI Engineering

Gemini (Nano banana & Veo 3.1), Figma Weavy, OpenAi (Sora)